I’m always excited to see the way that technology is going, and imagine what it will look like in the future. One thing which is currently changing is the idea of the magazine.
In the past, magazines happened like this: buy a magazine, and read it.
But with the dawn of digital publishing came the idea that you could select and read only those bits of a particular magazine that you found interesting. The idea of buying a magazine because that was the only way to read that column by that author became a thing of the past.
But the beauty of the magazine was lost! Rather than turning each page, enjoying the imagery and text layout, and appreciating the magazine’s structure, the reader’s experience has become one of searching through piles and piles of information to pick out that one gold nugget, then searching again.
Hence the creation of some very nice apps (like my favourite, Flipboard), which you can instruct to show you your favourite articles, images, and videos in a beautiful magazine format – it’s the best of both worlds! And of all of them, I have to say that Google Currents does this really, really well.
So it’s with excitement and anticipation that I announce that this blog is available in a specially-formatted Currents version! All you need to do is subscribe by clicking here, then it will become part of your lovely magazine. Congratulations!
And for those of you who don’t read this on a phone or tablet, so don’t appreciate anything I’ve just said, no worries! It may come as a surprise, but quality of life was actually pretty similar before all this digital stuff came along, and it will be after the impending rise of the machines, their destruction at the hands of the people that made them, and the return to an agrarian culture: you’re just way ahead of the times.